Branding & Art Direction with honesty, integrity and compassion

Fourteen - formally 14 Greys Inn Square - is a leading family law barristers set based in London. They provide family legal services for their primary audience of solicitors. However increasingly members of the public are now seeking to directly instruct barristers for their cases.


Whilst at Mash, Fourteen partnered with us to work on refining their brand identity and online platform. The main aim was to create a design system that not only reflected their core values but differenciated them from the fierce competition. Despite having a reasonable level of equity, their previous identity was rigid, dated and stopping them from progressing. We worked with Fourteen on a system that was flexible so that every touchpoint was firmly theres.


Client workshops


Competitor analysis & original sketches


Logo variations


Workmark


Workmark exclusion zone




Icon


Iconexclusion zone


Colour palette


Illustration artwork done by Oivind Hovland


Illustration application


Typographic direction


Homepage UI design


Email template design


Stationery


Business cards


Printed literature

This project was featured on DesignWeek, Brand New and Visual Identity Awards.
"The team delivered a fantastic rebrand and website which far exceeded our expectations" — Chris Stevenson, Fourteen
"Goodness gracious that F/14 is a work of genius. Wish I would have thought of it first." — Jack Christie
"Really thoughtful rebrand for London family law firm" — @JollyBureau
"Oh this is very clever and well executed" — @Bamboo_Fork